Korea is a great destination for that touring holiday with a difference or as an alternative stopover en route to Australasia, The Pacific or other Asian cities.
With the sterling value plunging against other holiday currencies, Korea remains one of the few places in the world where the pound has retained its value. As well as competitive hotel and flight prices there are plenty of shopping bargains to be had - antiques in Insadong market, electrical goods in Yongsan and fashionable designer brands in the myriad shopping malls.
After successfully hosting the 1988 Olympics, the FIFA World Cup and Asian Games in 2002 and being shortlisted among the final three contenders for the 2010 and 2014 Winter Olympics, Korea continues its rise as a venue for major international sporting events by hosting its first F1 Grand Prix in 2010.
2009 also sees Korea playing host to other major sporting and cultural events, including the World Biathlon Championships in February, The Lotus Lantern Festival in April, the World B Boy/Brake Dancing Championships in May, The World Taekwondo Expo and the World Choir Championships in July and the World Archery Championships in September.
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